Photo/Video Opportunity: 2015 Nike Doernbecher Freestyle Collection hits retail on Saturday
11/19/15 Portland, Ore.
Celebrated shoe, apparel designs created by OHSU Doernbecher patients available to the public for the first time
The 2015 Doernbecher Freestyle Collection, six limited-edition footwear and apparel designs created by patients of OHSU Doernbecher Children’s Hospital, will be available for public purchase for the first time. All proceeds will benefit OHSU Doernbecher.
Media are invited to attend a special event to capture photos and video of the patient-designers as they launch their collections, sign autographs and share their inspiring stories of triumph over life-threatening illness.
- All six 2015 Doernbecher Freestyle patient-designers and their families:
- Michael Doherty, Nike’s Senior Creative Director of Global Brand Presentation and longtime Doernbecher Children’s Hospital Foundation board member. Doherty’s son first envisioned Doernbecher Freestyle as a means of raising money for the children’s hospital.
- Doctors and staff from OHSU Doernbecher and the Doernbecher Children’s Hospital Foundation
Saturday, Nov. 21
8:30 – 9 a.m.: Media Interviews
9:15 – 10 a.m.: 2015 Doernbecher Freestyle launch event, activities
638 SW 5th Avenue
Portland, OR 97204
Doernbecher Freestyle is an extraordinary partnership between Nike and OHSU Doernbecher that provides young patients enduring life-threatening illness the opportunity to design limited edition Nike footwear and apparel to help support the hospital that changed their lives. Since its inception in 2004, Doernbecher Freestyle has engaged 70 OHSU Doernbecher patients, and raised $13.8 million to expand pioneering research, support clinical care, purchase state-of-the-art equipment, recruit new experts and help cover the cost of care for families most in need.
Beginning Saturday, Nov. 21, the 2015 Doernbecher Freestyle Collection will be available for purchase on nike.com, at select Nike retail locations nationwide, and at select Villa and Shoe Palace retail locations.